Author: jgelfand@lgcli.com

Written by Michael Byrne, Senior Graphic Designer. Quite possibly (in my opinion) one of the largest scourges to professional graphic designers was the advent of Microsoft Word and its elementary counterpart – Microsoft Paint. With its launch, brought an entire generation of “clip art...

By Gregory Demetriou, President & CEO of Lorraine Gregory Communications. Both are correct and different at the same time. Clearly stated, advertising is a component of marketing. Although the lines are often blurred and the terms get interchanged very often, understanding the dynamics at play can be...